Christmas, matter and narration: creating value in an age of seriality
- Natascia Finocchiaro Maurino
- Dec 16, 2025
- 3 min read
Text by Natascia Maurino, CEO & Founder – Cristallina Design

The Christmas season, more than any other, reminds us that living is never just a matter of space. It's a question of atmosphere, balance, and storytelling.
For those who design—architects, interior designers—this time of year makes something fundamental clear: a home truly works when every element is chosen with intention, when nothing is random, when everything that enters the space contributes to a coherent and recognizable narrative.
Today, however, designing also means dealing with a complex context.
We live in an age where much of what surrounds us is mass-produced, replicable, and rapidly consumable. The market offers infinite possibilities, but often few authentic answers to those seeking quality, depth, and meaning. It is precisely in this context that contemporary design feels the need for elements capable of slowing down, of giving weight and duration to space. For objects that are not mere presences, but active participants in the narrative.
A real need in contemporary design
Cristallina Design was born from this awareness: there is a growing need, especially in high-end design, for creations that are not ephemeral, capable of withstanding time, fashion, and standardization. Elements that are not simply "fillers," but bearers of value.
In a world where everything tends to look the same, Cristallina Design offers something different: unique, precious, non-standard creations, designed for those who want to stand out with moderation, through quality and materials. A successful project, in fact, is never the sum of individual elements, but a system of relationships: between light and material, between function and emotion, between everyday gesture and design vision.
The creations that truly work are those that don't interrupt the project, but rather strengthen it. Those that interact with the space without imposing themselves, that complement the architecture rather than overpower it. It is from this idea of harmony that Cristallina Design was born.
Matter as a response to seriality
Our creations take shape from Cristallina® marble , the only Swiss marble. This extremely rare stone, formed millions of years ago in the primordial Triassic sea from the calcification of marine elements such as coral, is today quarried at high altitude in the Swiss Alps. Each block is different, each shade unique.
This means that each creation is naturally unique, not by stylistic choice, but by the very nature of the material. For an architect or interior designer, it represents a concrete response to widespread seriality: the possibility of integrating a design element that can never be replicated, capable of making the space authentic and recognizable.
Cristallina Design creations are designed to be experienced, not just observed. Functional and designed for contemporary living, they become part of everyday life and shared moments: tables, surfaces, and presences that accompany real gestures, conviviality, and life. It is precisely this aspect that makes their value even deeper, because what is experienced and shared becomes part of people's stories and, over time, becomes something that is passed down.
True luxury today: consistency and durability
In contemporary design, true luxury is not excess, but consistency.
Consistency between material and project.
Consistency between aesthetics and function.
Consistency between the designer's vision and the values of the partners with whom he chooses to collaborate.
Cristallina Design was born to offer precisely this: creations that elevate spaces without being ephemeral, that convey meaning without being decorative, that add value without following the market.

This Journal was created as a space for reflection for those who experience design as culture, responsibility, and research.
Cristallina Design is a partner for those seeking authentic, non-mass-produced creations, capable of building spaces that tell a story, today and over time.
Christmas is the perfect time to pause and reflect on what we choose to inhabit, because the most important choices are those that continue to speak to us over time.
Follow us on Instagram , LinkedIn , or cristallonadesign.com to stay up-to-date on the next chapter.




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